An Interview with Shevah Pinkus of Perfuming Intentions
Imagine capturing your love story in a bottle. Shevah Pinkus, the mastermind behind Perfuming Intentions, is doing just that. As a “Super Sensor,” former art teacher and wedding officiant, Shevah has transformed her life through the power of aroma. Her journey into the world of scents began as a personal quest for focus and wellness, which she now shares with clients to help them connect to themselves and their visions for their future.
A Full Sensory Experience
Aroma, more than any of our other senses, has a unique ability to evoke emotions and memories. This makes it a perfect medium for capturing the essence of a love story. Shevah’s work creates the feeling of being transported into a full-sensory, visceral experience. She helps couples encapsulate all the emotions and memories associated with their relationship. By designing personalized scents, she ensures that each couple can relive their special moments whenever they wear their scent. It is like having a vision board and movie reel for the nose. Shevah melted when her clients shared that when they smelled their aroma, they immediately looked at each other and fell even more in love with each other at that moment.
The Magic of Aroma in Love Stories
One of Shevah’s standout offerings is the “Distill Your Love Story” date night. This isn’t just a regular date—it’s a meaningful sensory experience. Couples enjoy a charcuterie board, mocktails, teas, or other fun beverages while recounting their love story. Both partners are offered an Aroma Reading, starting with seven introductory scents to determine their scent preferences and establish a baseline.
This process isn’t just about choosing favorite smells; it reveals the body’s intuitive wisdom and helps couples understand each other’s perspectives. Through a detailed questionnaire, couples recall how they met, their first date, and other special memories. These details are distilled into adjectives, which are then translated into aromatic notes to create a personalized scent. This date night experience is available for $179 and if a couple chooses to create a signature scent, their date night event funds will go towards the perfume package.
The Power of Scent at Weddings
“A great event will touch upon all the senses. We include all the senses at the wedding, but scent, which is most tied to emotion and memory is often left out of the wedding experience., and that is the most powerful one,” Shevah says. Perfuming Intentions offers more than just personal scents for couples. A bit of the couple’s aroma is infused into the custom fragrances created for family members or anyone in the wedding party as a symbol of how the wedding couple’s story has touched the lives of these significant guests.
Sensory stations, featuring the couples’ aroma along with its corresponding poetic story is a novel way to share this special gift with everyone at the wedding. Aromatic table place cards, diffuser center pieces or perfumed wedding favors add to creating a unique, memorable and unified aromatic experience at the wedding. Some couples choose to have their aroma incorporated into candles, lotions, and other aromatic wedding favors.. An interactive perfume making bar or Aroma Reading table are also available for bachelorette and engagement parties or even at the reception.
Transformative Experiences using Aroma
Shevah uses her innovative Aroma Readings to offer clients a fun introduction to the transformative power of scent. With over 550 aroma readings to date, Shevah has countless stories of how aroma has touched lives. One of her favorite memories involves a skeptical client who was moved to tears after experiencing an Aroma Reading. The client initially dismissed the idea as nonsense but was deeply touched by the connection to her inner self that the scents revealed. Shevah loves how the energetics of plants can provide such validating, empowering, and life-affirming experiences. For couples or individuals uncertain about Aroma Readings, Shevah emphasizes that the experience helps partners understand each other better. By uncovering which chakras each person is influenced by, an example being, root chakra (security, safety, money, foundation) or crown chakra (connection, community, purpose, spirituality)—couples can communicate more effectively. For instance, understanding a partner’s perspective on wedding size can shift the conversation from financial concerns to a focus on intimate and inspiring connections.
Advice for Couples Planning Their Wedding?
Shevah’s key piece of advice for couples is to remember their “why.” She encourages couples to consider what they most want to remember years from now and to align their time and money with achieving that desire. The aroma experience helps couples stay grounded and focused on their goals, ensuring their wedding day reflects their unique love story.
Staying Aligned Through Every Stage
No matter the stage of your relationship, Shevah suggests using aroma to stay aligned to the meaning of their past, their “why” in the moment and their hopes and dreams for their future.. Whether it’s a sensory date night or a full signature scent package Perfuming Intentions offers various options to keep couples connected and in tune with their love stories.
Beyond Perfuming Intentions
When Shevah isn’t working, she enjoys dance, attending community events, and immersing herself in nature at the botanical gardens. These activities allow her to reconnect with her child-like wonder and joy.
Perfuming Intentions is more than just a business; it’s a journey into the heart of what makes relationships special. Through the power of aroma, Shevah Pinkus helps couples capture their love stories in a way that is as unique and enduring as their bond.
Get in Touch
Are you ready to embark on a sensory journey that will forever encapsulate your love story? Whether you’re planning your wedding, celebrating an anniversary, or simply want to deepen your connection with your partner, Perfuming Intentions offers a unique and transformative experience. Contact her today:
Stay tuned for more features on the best local wedding vendors in our upcoming blog posts. Whether you’re just starting your wedding planning journey or looking for those final touches, we’re here to help you every step of the way!
Happy Planning! – Chelsey